Case Competition  

Register by April 12th, 2021 at 11:59 PM ET

Free and open to any undergraduate student attending any university or college in the world! Consult for America at the University of Pennsylvania and Berkeley Business Society at the University of California, Berkeley is proud to partner with Visa/Cybersource/, a global financial services company, to host the second annual Small Business Case Competition to support black- and minority-owned businesses around the United States.

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Frequently Asked Questions

Absolutely! We welcome any full-time undergraduate student to participate in our Competition.

We allow teams of four or five students. All participating students must be full-time undergraduate students (at ANY accredited university or college in the world), but team members need not be attending the same school. Moreover, do not worry if you do not have a team together - you can register for the competition as an individual and we will pair you up with a group of three or four other students.

The Case Packet, to be released on April 13, 2021, will contain three main sections. The first section will introduce the Competition and contain our Purpose and Vision Statement. The second section will provide a broad overview of the Competition, re-visit some policies and rules, and provide color on Visa/Cybersource's platform and digital ecosystem and solutions. The third section will contain the Case Prompt along with a few guiding questions and exhibits.

There are a total of two rounds of assessment. The first screen will be conducted by Berkeley Business Society, Consult for America, and our Visa/Cybersource partners. We will evaluate all slidedecks according to a rigorous and standardized assessment rubric co-developed by C3 and Visa/Cybersource. The second screen will be applied to only the top 12 teams selected to present on Conference Day. Visa/Cybersource senior executives will judge the submissions live.

Since the C3 team will be screening hundreds of Case Submissions, we do ask teams to limit their slidedeck, including any title or appendix pages, to a maximum of 18 pages. There are additional rules and policies concerning Case Submissions - they will be published in the Case Packet on April 13, 2021.

After uploading your Case Submission on Monday, April 19, 2021 at 11:59pm ET, select teams will be notified by C3/Visa/Cybersource if they have advanced to Conference Day by 9:00pm ET on April 22, 2021.

This year, our total prize pool is $10,000. We plan to award our first place team with $2,000, second place team with $1,800, third place team with $1,600, and fourth place team with $1,400. Additionally, we will present an award of $1,200 to the Most Innovative team, $1,000 to the Most Results-driven team, and $1,000 to the Founder's Favorite team.

We believe this Competition offers students an invaluable platform to confront real-world business challenges facing many small and medium minority-owned businesses today. By collaborating with others and uniting together across a diverse range of backgrounds, experiences, and interests, participants are empowered to craft innovative strategies that leverage Visa/Cybersource's technology ecosystem to drive real, meaningful change.